EU Business News- Q4 2024 EU Focus Group helps client businesses to thrive by nurturing opportunities within the EU and EMEA political agendas, facilitating access to products and services via regulatory and policy advocacy and strategies in order to both raise the standing of clients and succeed in political debates. At the heart of this modern and dynamic consultancy’s approach is a commitment to engage with key decision makers, which lends itself to the firm’s highly customised advocacy strategies and solutions. A market leader in chemical substance defence, EU Focus Group (EUFG) can assist with everything from providing advocacy support to helping a client secure active substance or food and feed additive approvals. This encompassing knowledge has resulted in the firm amassing a client base of more than 40 companies of all shapes and sizes from across the EU and the wider EMEA region, all of which benefit from its holistic approach to building compromises and fostering breakthroughs. With more than 30 years of experience to its name, EUFG operates at both the minister and ministries levels across a plethora of EU nations, spurred on by its unique ‘Quintuple Helix’ approach, its specific working model for this region. On the back of this model, the firm has played an integral role in some historic decisions that have recently been reached in this space, including securing the first proposal for a classified substance under negligible exposure and even achieving the first declassification of an active substance. Moreover, since EUFG operates at the very forefront of the high-end consultancy market, it has been able to leverage its leading position to contribute to a number of regulatory concepts concerning sustainable use, be it a stewardship programme or negligible risk and exposure. Finally, to underpin the impact that the firm has on key EU decision makers, it recently helped them Best Political Consultancy & Advocacy 2024 Located in the heart of Brussels, EU Focus Group is a niche advocacy consultancy firm. Having made the strategic decision to focus on chemicals, this team’s expertise spans everything from agrochemicals and biocides to industrial chemicals and additives. The result is senior advice and support provided to its customers on any related policies with a clear emphasis on member states. Through its integrated service offer with the leading EU law firm Fieldfisher, EU Focus Group enters a new era of modern consultancy with a unique pluri-disciplinary dimension. to understand the necessity of many PFAS (per- and polyfluoroalkyl substances), such as fluoropolymers, avoiding a massive ban on them. Boasting partners in such EU countries as Italy, Hungary, Bulgaria, Germany, Greece, Slovakia, Romania, Portugal, Croatia, Slovenia, Austria, Spain, and Poland, as well in non-EU countries such as the UK and Turkey, and even partners covering the wider Middle East and North and West Africa regions, EUFG is able to serve as a local one-stop-shop solution for all of its clients. Working with this firm is thus an indication of excellence, and its niche consultancy strategies reflect this perfectly. Having significantly improved the dialogue channels between the entire agrochemical industry and wider society, EUFG is a distinguished player in this space, and there are numerous reasons why it trumps the competition in almost every category. Given its specialised nature in a sector that requires a deep understanding of the industry’s dynamics and value chains, as well as a capacity to handle legislations and regulatory processes, EUFG can provide proper support where those without its high levels of experience cannot. In the ever-evolving chemicals sector, there is absolutely no place for improvisation or trial and error. Receiving improper advice has been known to impact businesses exponentially, such as resulting in the collapse of entire departments. Additionally, since the world of chemicals is such a specialised field, the officials managing this sector for the EU have rarely changed since EUFG experts first entered the field in the late 1990s, resulting in the team here having formed constructive relations with them that are built on transparency and trust. The same cornerstones are present when it comes to EUFG’s internal culture, which is also defined by its agility, innovation, and friendliness. This culture also lends itself to a vision that is shared right across the firm and by all of its employees, which is simply to become the number one service provider for those businesses in search of integrated advocacy support on chemicals and substance defence, all whilst being a thought leader and a builder of bridges between the business, governmental, and societal spheres. Speaking of EUFG’s team, they are led by Pascal Michaux, the company’s Board Director and Managing Partner and Pavel Glukhov, Partner & Co-Founder. A talented group of multidisciplinary experts comprise this team, and since the legislation, procedures, and regulation that they deal with are all complex, there is no room for ‘light’ consultants here, and the drive for quality and seniority is reinforced across every level of the business. This commitment has resulted in consistently beneficial advocacy strategies being created specifically for clients, benefiting them to no end. As Pascal himself explains, “an advocacy strategy also requires a strong legal basis, facts based on proper science and a serious socio-economic assessment in case a wrong decision is made.” EUFG certainly has this with Fieldfisher, a leading EU law firm that partnered with the team here to deliver complementary legal services to help them achieve their aims. The spheres of legal and advocacy undeniably benefit each other, and EUFG recognises that a combined and integrated advocacy/legal strategy is the way forwards. Preparing for the future is another avenue EUFG excels in, and with a keen awareness of the events transpiring in this sector to boot, the company has recognised that concentration will be the biggest trend over the next few years, with globalisation acting as a catalyst for the merging of companies,
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