26 EU BUSINESS NEWS / Irish Enterprise Awards 2022 Feb22123 Clear Strategy Ltd is a data and analytics company based in Dun Laoghaire, County Dublin. Its services include data strategy, data architecture, data warehousing, data governance, data visualisation, advanced analytics, and artificial intelligence solutions. Clear Strategy’s vision is to be the leading data company. This means helping its customers leverage data better than any other company. Its team are experts in their field and they use data to make client businesses better, enabling them to become more profitable and sustainable into the future. Clear Strategy prides itself on ‘excellence everywhere’, from its best-inclass people to the world-class products and services it creates. Clear Strategy directors, Julie Collison and David Fitzpatrick, along with their team, are successful business people in their own right; with careers in diverse industries, they have walked in their clients’ shoes. They know what works, and what doesn’t. Julie said, “We have seen, through our own experience, that many consultancies offer good technical data solutions. But we have also noticed that they do not always take a holistic view of a client’s business needs. Too often, the starting point is selling solutions rather than understanding the problem the client is trying to solve or how their business operates. Simply put, we wanted to change that dynamic. We saw that business leaders were poorly served and we were determined to change that.” Integrity is of the utmost importance to the team at Clear Strategy and they will not sell a solution if they do not believe it is the right fit for the client. They also place significant emphasis on business roll-out and end user adoption when they deploy a technical solution, recognising data is only as good as the people using it. One of Clear Strategy’s taglines is: “We start with the business and we end with the business”. Now four years old, Clear Strategy considers itself a data industry disruptor. Its message is resonating strongly with clients and future prospects alike. As it continues to grow, its customer will always be at the centre of what it does. The company will never be too big to continually do the small things that matter. Over the last two years, the data industry has exploded with more and more organisations realising they need to drive more value from data. Three key trends that Clear Strategy has observed during this time are: there has been an increased focus on data governance, such as establishing frameworks to better manage data, treating it as a valuable strategic asset; there has been an increased interest in ‘edge technology’ – as organisations seeks to move faster, they want to act on data closer to where it is created, ultimately saving them time and money; and there has been an increase in demand for ‘technology as a service’ – organisations are moving away from building and hosting inhouse and are passing this to third parties, removing the support and maintenance burden from internal teams, and allowing them to focus on more value-add activities. Many digital/tech companies have decided that Ireland is the best location to grow their businesses, with a key factor in this being Ireland’s education system, which is highly regarded globally. Ireland’s investment in education and upskilling delivers continuous results and secures its reputation as a highly attractive location for businesses. Ireland also has great governmental support available to small businesses, such as the Small Firms Association, Local Enterprise Offices, and Enterprise Ireland – all of which have been hugely supportive of Clear Strategy on its journey so far. Indeed, Clear Strategy considers itself a market leader, but this would not be the case without its outstanding team. Thus, it works really hard to hire and retain great people, placing great importance on employee engagement and nurturing a fantastic culture. What matters to them matters to the company. The message is simple: a happy team is a productive team, and the company does all it can to support this. Clear Strategy is now hugely excited about the busy year it has ahead. In his book ‘From Good to Great: Why Some Companies Make the Leap… and Others Don’t’, Jim Collins suggests “if you have more than three priorities, you don’t have any”. These are wise words and at Clear Strategy, the strategic focus for 2022 is on three key objectives. First is brand visibility. The company recently opened its first international office in Portugal and will expand its international presence further and strengthen its brand significant over the coming year. Its aim is to make the Clear Strategy brand recognisable globally. Second, it plans to expand its Snowflake Centre of Excellence. Snowflake is a cloudbased data warehouse solution which has taken the world by storm in recent years. Experienced resources are scarce, but Clear Strategy excels in this area. It is proud of the path it has carved out with its recently established Centre of Excellence which it will promote heavily in 2022. Third is its products. Clear Strategy prides itself on innovation and it has been working hard on a number of great products and solutions over the last 18-24 months. As the world opens up again post-pandemic, 2022 will be the year the company brings these exciting products to market. Company: Clear Strategy Ltd Contact: Julie Collison and David Fitzpatrick Email: [email protected] Website: www.clearstrategy.ie Most Disruptive Data & Analytics Consulting Service Provider 2022 Clear Strategy Ltd
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