Irish Enterprise Awards 2021

4 EU BUSINESS NEWS / 2021 Irish Enterprise Awards , Most Trusted Data Analytics Consultancy 2021 Data is one of themost valuable commodities of themodernworld, but the real value is in turning data insights into a powerful source of competitive advantage. Through thewealth of information available to us, it’s possible to understand peoplemuchmore effectively.We take a look at Clear Strategy, a Data and Analytics company based inDun Laoghaire in South County Dublin, with a passion for helping clients use data to build better businesses, to see just what they bring to this exciting new industry. Feb21585 The digital age has revolutionised the way in which we work, and a key factor in this sea change is the role of data. Data has always been at the core of business, allowing organisations to understand the wants and needs of their customers, but there is currently more access to information than ever before. What sets apart businesses that succeed and businesses that do not, therefore, is their interpretation and understanding of this enormous volume of information and how they apply it to drive value creation. For the team at Clear Strategy, the focus and passion is always on data. They can handle any matter relating to it, working on the planning, selling, marketing and running of a business in this bright and bold new future. The team are the ideal partners because their focus is not on purely providing a service, but on transforming organisations to be truly digital literate. Their work places data at the core of the business, enabling and empowering everybody involved to “speak data” and use it with confidence. This shift of approach drives the incredible results that the team has seen over the years. holding senior management roles in a number of large corporate organisations. The Clear Strategy team comprise an enormously capable staff who have vast business and technical experience that goes above and beyond to give your business the support it deserves. An important part of the recruitment process for Clear Strategy is building a team who have worked within industry. This ensures that the team understands the challenges facing their customers at every level, and can offer support that goes above and beyond as a result. When the team at Clear Strategy looks at your data, therefore, they are able to see a myriad of actionable insights which in turn drive significant business performance. The team understand that while data and analytics technology is advancing at an astonishing rate, the true value of these systems can only be understood by the right people working in the right environment. No matter how much is invested in technology, without the right people and the right culture, companies will not maximise the true value of their data. By building companies that have a culture conducive to a data revolution, Clear Strategy In many ways, this approach reflects the desire of the team to put the customer at the core of whatever they do. There is a great deal of care taken to ensure that they are provided with the expertise needed to achieve, and even exceed, their business objectives. The result is a company that is in constant demand for work, with clients satisfied with the delivery of their projects and very keen on reengaging with them in the future. While putting the customer first has been key to success, another aspect is the way in which the team has thrived is their commitment to data, and transferring its immense value to businesses. There are any number of consultancies offering good technical data solutions, but too often the starting point is selling data solutions, rather than understanding the problem the client is trying to solve, or how their business operates. Clear Strategy wanted to change that dynamic. They are a company who focus on understanding the customer’s business and they take a long-term value creation perspective. They are specialists in their field, able to draw on over 20 years of experience across a broad range of different industries. This breadth of knowledge reaches the highest levels, with the directors will be able to live out its long-term aim of nurturing a new data culture. The impact of COVID-19 has pushed many businesses and organisations to the power of data and analytics, as it offers more efficient ways of improving business performance. Companies that had previously been quite hesitant about the digital age suddenly found themselves dependant on new and innovative technologies, and the work that Clear Strategy does is part of this innovative new world. In the same way that the public has started to look more closely at data and statistics during the pandemic, so too have businesses. They want to find the opportunities presented by good data, and they want decisions that are guided by accurate information and rich insights. As Lorcan Malone, CEO of the Analytics Institute of Ireland said in an interview with the Irish Times in Dec. 2020, “Decision making based on guesswork won’t cut it in a life or death situation”. For the team at Clear Strategy, Ireland is the ideal place for them to operate. There are numerous multinational companies that have decided Ireland was the best location to help grow their