26. Feb23197 We all know CRM systems for sales teams. Already for decades. But who has heard about smart solutions for purchase departments? Here, assetbird comes into play. assetbird provides the first dealflow software with a focus on real estate acquisition. A gamechanger for the real estate industry. We spoke with CEO & Co-Founder Tobias Dochow about his approach to entrepreneurship and how assetbird helps some of the biggest names in the industry. It's approaching 6 p.m. in the heart of Berlin. We are sitting with Tobias Dochow, Co-Founder & CEO, in the assetbird office at Hackescher Markt. As we talk about the motivation of assetbird, Tobias outlines: “We all know how CRM systems like Salesforce have changed the world for sales teams. However, that was decades ago. For purchasing teams, on the other hand, such solutions seem to be years overdue. This is where assetbird comes into play.” assetbird is the first dealflow software with a focus on real estate acquisition. To broaden the perspective, the assetbird team refers to its system as an ARM (Asset Relationship Management) besides CRM systems. Because when it comes to real estate transactions, the deal pipeline is about the asset, not the contact. This industryspecific approach aligns with the unique workflows of real estate teams and drives their business outcomes. Goodbye Excel. Hello assetbird. When asking for the customer value, Tobias answers: “Motivated teams make the best entrepreneurs. Therefore, we help cut out annoying admin work with excel lists and do more of what connects people and delivers value. This way, teams are faster and celebrate more successes.”. With this mindset, the assetbird team sees their customers as co-creators. They kind of integrate them into their product team. Tobias continues: “Basically, it's the industry that helps us make their best practices easy to use for them. In addition, our open app platform enables SMEs, corporations just as 1-man shows, to customize individual solutions for their entire workflow.” Applying cross-industry innovation experiences to real estate. Before starting assetbird together with his co-founder Nico Kramp, Tobias helped to build startups and corporations alike. Whether it is pivoting a smart building startup and winning the first 50 clients, scaling a medical device business unit from 140 M€ to 300+ M€ in 3 years or consulting Volkswagen for in-car software innovation. "I am very grateful for these diverse experiences. They support me with inspiration every day to deliver on innovation and purpose.”, Tobias recalls. Interestingly, already in school Tobias experimented with ideas - like MUSIC, a search engine finding music of similar atmosphere as your favorites across countries. Entrepreneurship is about culture and strategy. Looking back, Tobias sees two pillars that make great entrepreneurship and innovation. These are Culture and Strategy. “The better both play together, the more great things happen.”, Tobias believes. “I see great power in an open, curious and fun culture. Having a good time together and learning from each other about new ideas and perspectives is a basis for motivation and innovation.” Tobias further sees a connection to strategy: “With an open mindset, we strive to develop and execute a great strategy built on high clarity of user needs and client's business drivers. Doing this as a team, I found, is a booster for everyone's motivation.” Helping people do what they enjoy. Moving forwards, Tobias aims to further double down on what drives value for the real estate industry. “In a nutshell, it's about helping people do more of what they enjoy and less what distracts them from it. We want people to be most excited about their working lives.”, which is what motivates Tobias. Real Estate Dealflow Platform CEO of the Year 2023: Tobias Dochow Company Name: assetbird GmbH Contact Name: Tobias Dochow Address: Rochstraße 1, 10178 Berlin, Germany Web Address: www.assetbird.de Linkedin: www.linkedin.com/in/tobias-dochow/
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