EU BUSINESS NEWS / German CEO Excellence Awards 2022 23 , different areas being able to see what notes have been left and advice has been given. This high degree of interoperability is not currently found in the German healthcare system, but m.Doc has the potential of providing it. Building a business in such a disruptive environment as the digital healthcare sector has brought unique challenges to Admir, but they are challenges he has relished overcoming. With 2022 offering new opportunities in terms of the digitization of clinics and facilities, it’s clear that m.Doc will be able to continue upon its path of expansion. Now well on its way to becoming a market leader, the team are sure to achieve even more levels of success in the future. Company: m.Doc GmbH Name: Admir Kulin Email: [email protected] Web Address: www.mdoc.one Jan22999 Healthcare is a topic where many struggle to see the benefits of a digital approach, but the pandemic has proven that inmany cases, these solutions offer an innovative way forward, especially when it comes to care. We take a look at m.Doc GmbH, led by Admir Kulin, a frontrunner in this field. In EU Business News’ German CEO Excellence Awards 2022, Admir achieved incredible success. We lookmore deeply to discover how. Founded in 2016, m.Doc is a pioneer at its very core. For the last six years, the team have put tireless effort into ensuring that their company offers leading digital solutions for clinics, rehabilitation and care facilities as well as medical practices based on its Smart Health Platform. There is a feeling of revolution in the air, and the heart of it can be found in the approach taken by the m.Doc team. Based in Cologne, the team have achieved incredible things, due in no small part to the creative leadership of Admir Kulin. Admir started his career as a professional basketball player, moving almost immediately into the digital health sector when he retired from the sport. In 2012, he was gaining experience as an executive assistant, working his way through the ranks through to authorized signatory and CFO. The potential of digital healthcare was obvious to him, though it would need a slightly different vision of implementation. Admir founded m.Doc in 2016 and has not looked back since. Digital healthcare allows patients to take centre stage once more in a world where they can be pushed aside. The development of digital solutions means taking an approach which considers people as a whole, and seeks to serve them as effectively as possible. Whilst the team at m.Doc are committed to this approach, the secret of their innovation is recognising that not everybody is as digitally savvy as they are. Their customers come from interdisciplinary teams and a variety of backgrounds, with a range of different skills and this has guided many of the decisions made. The Smart Health Platform, on which all m.Doc applications are based, has a modular structure to provide customers with the ultimate in flexibility. No matter what challenges come their way, the team at m.Doc are able to go above and beyond to meet their customers´ needs at their individual digital maturity to customize their ideal solution. For Admir, this need to adapt has created an approach which is effortlessly agile, sprinting forward in short bursts to double check the path ahead. This attitude has gone a long way to empowering Admir’s team to push the boundaries of what is possible. Working in Germany has meant overcoming specific difficulties as the German healthcare system is highly complex and is primarily influenced by various stakeholders. Fortunately, the world of digital healthcare means that a holistic view is not only possible, it is the best way forward. Digitalisation means that patients benefit from practitioners in Most Innovative Digital Healthcare CEO 2022: Admir Kulin
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