10. Benelux Enterprise Awards 2024 Jul24310 The modelling scene is ever-changing, and agencies are under constant pressure to adopt new ways of working and adapt to the latest industry trends, where lagging behind is the fast track to losing relevance. Jackie Lee isn’t simply keeping up with the times; it’s setting those trends. Here, we speak with Director and Founder Severine Nijs to explore the talent, drive, and mission behind the agency’s unique success. From its base in Antwerp, Jackie Lee provides clients a personalised service, delivering models for all purposes, of all shapes, sizes, ages, and heritages. This ranges from sourcing models who are the precise fit for advertising, fashion, and entertainment campaigns to full photo and video production services. It prides itself on standing at the forefront of diversity, empowering those with unique and striking beauty to be seen, heard, and have their presence felt throughout the industry. “At Jackie Lee, we are more than just a model agency. We are a movement towards a more inclusive and diverse modelling industry. Join us in celebrating the beauty of individuality and making a lasting impact on the world of fashion and beyond.” Once a model joins Jackie Lee, they are surrounded by a network of highly talented and multi-skilled individuals. The agency’s greatest strength is collaboration, which means they can rely on talent development and expect to be matched with the right photographers, stylists, makeup artists, and directors. Its passion is not simply stunning, influential campaigns; it’s career growth and excelling its models to newfound opportunities. Underscored by mental health support, the agency is a beacon of body positivity and model wellbeing, dismissing harmful judgement in favour of emotional support. The agency’s approach favours the cutting-edge, making all the right moves to retain a relevant presence. With digital and virtual modelling, it’s bringing its models to the Metaverse and beyond, leveraging a blend of social media modelling campaigns and current technology to lead the way in providing modern opportunities. Jackie Lee understands that the greatest exposure and impact is about setting trends, placing its people where the limelight shines brightest and where everybody is watching. As a valued client, working with Jackie Lee provides best-in-class service. Offering a comprehensive suite of options from model casting services to full video production, the agency’s tools and network are at a client’s disposal to get the very best out of their project. Aligning with the goals and values at the heart of a campaign is something the team does best, which, when combined with high-quality video and photo production, has established Jackie Lee as a standout industry partner. With a history of seminal work, the agency is no stranger to influential campaigns. The team’s efforts have earnt the acclaim of industry leaders, fashion critics, and media outlets alike. It’s proud to see peers in the fashion world adopt its campaigns’ models and to inspire those of all ages to recognise and share their beauty. As standards shift from overly polished images to the natural and the candid, Jackie Lee drives authentic connection with audiences, showing off the often-unappreciated wonder in the everyday. “At Jackie Lee, we created a successful and groundbreaking campaign which points to the diversity that the modelling industry is now embracing. This campaign featured an electric group of over 100 models from various backgrounds, ages, sizes, and appearances, ranging from infants to seniors.” As the agency grows and takes bold strides into its future, we look forward to seeing underrepresented groups find their home within it. In Severine’s words, this includes “expanding our age range, body types, and cultural backgrounds even further.” The keen focus on emerging technologies has its sights on AI, developing virtual twins of their models and enhancing the already leading casting services. Every facet of Jackie Lee’s offering is set to improve, elevating the model and client experience alike, and with a talent development app and educational programmes on the horizon, it’s the place to be to ride the highest waves in inclusive fashion modelling. Severine isn’t shy in sharing her dream “to expand Jackie Lee into an iconic global network” and “leading the charge as the preeminent brand worldwide.” The company’s combined mantra is quality and inclusivity, and its voice within the modelling makes that profoundly clear. With full web shop production services and diverse, modern modelling campaigns, it’s clients’ and models’ joint opportunity to partner with a trend-setter and make their mark on the catwalk. Contact Details Contact: Severine Nijs Company: Jackie Lee Web Address: www.jackie-lee.com/en Email: [email protected] Telephone: 0032 3 337 65 03 Most Social ChangeFocused Model Agency 2024
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