Operating atop a noble mission to disrupt the status quo and ensure that menstrual care – a basic right – is accessible to all and not treated as a luxury, the Swiss-based start-up Egidays is campaigning for a world where menstrual products are as freely available as toilet paper in every public bathroom. This is something its period product dispensers have helped to make a reality, with this innovative solution guaranteeing that people will no longer be held back by a lack of access to tampons or pads – be it at work, school, or any public place where they may find themselves unprepared.
Created by menstruators for menstruators, Egidays does something revolutionary about the very real period poverty problem, making sure it ceases to be an issue by delivering its innovative menstruation bathroom solution to as many destinations as possible. Collaborating with numerous educational institutions, corporations, and healthcare providers right across Switzerland, Egidays is tirelessly installing and maintaining these sleek, user-friendly period product dispensers, stocking them full of high-quality, eco-friendly items.
Built around the fundamental principles of accessibility, sustainability, innovation, empathy, and evolution, these cornerstones serve as a rock-solid foundation from which this pioneering FemTech start-up is continuously developing. An example of Egidays’ forward-thinking nature is the recent introduction of an anti-theft mechanism, ensuring that its solution – which is now in its second generation – is safe from misuse. Such a feature is yet to find its way into the international market, reinforcing Egidays’ needle-pushing abilities.
Seen further in pre-stocking its dispensers and refilling them regularly, Egidays delivers a full-service solution as opposed to simply installing a dispenser and leaving the location to do the rest – a common theme across other providers. Beyond this holistic commitment, the company’s effective managing of this process ensures consistency across the board, resulting in its entire operation having quickly become synonymous with quality, from the intuitive dispensers themselves down to the meticulously sourced products lining them.
Using only organic cotton products in every dispenser, Egidays more than meets all of the international health and quality standards across its products, with its environmental aims extending further to biodegradable and recycling packaging and a total refusal to use any dyes, fragrances or plastics. The company pledging this is particularly impressive given that its products are all freely accessible. It would have been easy to stock its dispensers cheaply, but Egidays is above this, instead prioritising unprecedented functionality.
It is not just about functionality however, and its wall-mounted, free-vend dispensers also boast a bold and striking design. Mirroring the company’s carefully crafted logo, these pink and blue dispensers highlight that menstruation is not to be pigeonholed as simply an issue for one gender – it concerns everyone. By advocating for shared responsibility in this area, Egidays is promoting real change, making dispensers smarter, and nurturing a transformative impact that is quite unlike that of any of its fellow competitors in this space.
Such success can be attributed to the fact that Egidays is much more than a business – it is a human mission fighting for societal change by fostering dignity, equality, and empowerment. From creating solutions that are accessible for all – not just women – to opening discourses around a taboo subject through its mission and products, the company is not just solving a problem that unfortunately continues to exist, it is transforming social attitudes and even lives, aligning itself with both client and community goals in the process.
Switzerland more widely is also incredibly supportive of the aims of this femtech start-up that it encompasses, being one of many European countries that is striving to make measurable improvements in menstrual equity. Against a backdrop of increasing legislative support across the continent – with countries such as France and Scotland passing laws to see that free period products are available in schools and workplaces – Switzerland is now taking its first steps to catch up to these trailblazers, but there is still much more to be done.
Commenting on this, Noëlle Demole, the multitalented founder and CEO of Egidays, explains that her company is seeing this as an opportunity to partner with the decision makers behind discerning public spaces, allowing them to solidify their progressive nature by investing in sustainable menstrual equity solutions that offer public access to free menstrual products, aligning with an emerging national incentive. As a result of this, Egidays is now in an enviable position to be able to drive menstrual equity across Switzerland.
For Noëlle and the team however, Switzerland is just the beginning. After a successful first year, this start-up is eagerly anticipating what the future will bring, with its efforts currently revolving around continued growth and the evolution of its products. Expanding its impact and refining its products, the first step in the company’s plan is to increase the rollout of its second-generation dispensers, a feat it will achieve by forging strategic partnerships with more clients, so that it may reach a greater number of people in need of support.
With Q1 of 2025 already well underway, Egidays is excited to soon be launching yet their new dispenser model, one that represents the further refinement of both its technology and its sustainability efforts. All being well, this release will then serve as the springboard for the team here to make their presence felt in more markets worldwide, not just in Switzerland and Europe.
Finally, alongside its game-changing free period product dispensers, Egidays is deepening its efforts concerning raising awareness of menstrual equity more broadly, something that it does by delivering workshops, advocacy campaigns, and educational incentives throughout the country. Through these offerings, Egidays is doubling down on what is already a steadfast dedication to educating communities, challenging taboos, breaking down the outdated barriers related to menstruation, and shifting societal norms for the greater good.
Thus, in closing, Noëlle eloquently summarises: “At Egidays, our ultimate goal is to become the leading provider of menstrual equity solutions, setting new standards in both design and functionality while staying true to our mission of creating a world where menstruation is no longer stigmatised. We are excited for what lies ahead and remain dedicated to making a tangible difference in the lives of those who need it most.”
Celebrated as both the FemTech Start-Up of the Year 2024 – Switzerland and the Most Innovative Menstruation Bathroom Solution 2024, Egidays is ushering in a new era of period equity through its anti-theft tampon and pad dispensers, ensuring that fair access to these products becomes the norm across Switzerland and beyond. Having only just set off on what is sure to be a life-changing journey for countless, we cannot wait to see how this innovative business continues to excel in this area further down the line.
Contact Details
Contact: Noëlle Demole
Company: Egidays
Web Address: https://www.egidays.com/
